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Posts Tagged ‘inventions’

SnuggieTM creator breaks ground on new product infomercial Allstar Marketing Group is well-known for creating successful TV products such as the SnuggieTM, the Topsy Turvy®, and the Perfect BrownieTM. We’re hopeful that their next big success will have roots with InventionHome.

The infomercial giant recently licensed an InventionHome product, and they are slated to begin production on the infomercial in early May. Although we can’t disclose product details at this time (we’re sworn to secrecy), we CAN provide a list of criteria that are used to evaluate a products’ potential infomercial success.

Take a look.

  • Does the product have mass appeal? (Would many people buy it?)
  • Does the product demonstrate well? (Would it make an interesting demo?)
  • Is there sufficient markup potential? (Most ‘As Seen on TV’ products have a four to five-time markup) Does the product solve a real problem? (Ideally will provide an immediate benefit…not just a preventative/potential problem)
  • Would the product likely sell for $19.99? (Higher retails might be considered for a longer-format TV spot, but $19.99 is an ideal price point)

If you believe that your invention would make a good infomercial product, InventionHome can help approach Allstar and other companies seeking new, TV-worthy items. 

Click to Request FREE Info Kit –   or call 866-844-6512

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InventionHome is excited to announce a partnership with the Direct Response Marketing Alliance (DRMA), the infomercial industry’s premier professional association, and Response Magazine, the definitive publication in direct response marketing, reaching more than 21,500 decision-makers in direct response marketing every month.

Response Magazine also hosts the Response Expo, the industry’s foremost direct response marketing trade show and conference. (Inventor booths are available.)

This partnership will broaden exposure for InventionHome’s new products and inventions to Direct Response Marketers seeking new products to sell on TV. Through the DRMA, Response Magazine, and the Response Expo, InventionHome’s clients will have even more opportunities to have their products seen by the top names in the direct response industry.

DRMA members include such infomercial giants as Allstar Marketing Group, Northern Response, and Tristar, who are responsible for the Snuggie, Ab Circle, and Jack LaLaine’s Power Juicer, respectively.
Response Magazine reaches more than 21,500 decision-makers in direct response marketing every month.
The annual Response Expo in San Diego brings together the biggest names involved in a direct response marketing campaign to network and make deals.

Response Magazine will also host InventionHome’s Innovation Search Portal directly on the Response Magazine website, which will enable direct response professionals visiting their website to search InventionHome’s portfolio of inventions and innovative products available for wholesale, license or acquisition.

Need help with your invention?  Click to Request Free Info Kit  or call 866-844-6512

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Are you an inventor with an awesome product or entrepreneur with a stellar business idea?  If so, Mark Burnett Productions, creator of smash television hits, “Survivor” and “The Apprentice” would love to hear from you.

The new show called “Shark Tank”, scheduled to air this fall on ABC, is a primetime opportunity for you to pitch your idea/product to a panel of five, tough judges and millions of television viewers.   By the way, the show isn’t called “Shark Tank” because the producers weren’t able to come up with a better name.   Applicants chosen as contestants must convince a panel of five savvy sharks to invest in their product/idea versus the others.

I’m sure a number of you are up for the challenge.   If you’re interested in becoming a contestant or learning more about “Shark Tank”, visit http://www.enterthesharktank.com/

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Is your pet an unwilling host for fleas?  If so, check out a new product called the Flea Zapper.  Developed by Epilady, a company known for their body-care products, the Flea Zapper is a unique, fully developed, and effective product to remove fleas from household pets.  Epilady is working with InventionHome.com to to assist them in finding licensing opportunities for the patented product.

The Flea Zapper is a chemical-free device and is ideal for most pets, including dogs, cats and even geriatric animals. It is also less stressful for the pet than other treatments such as sprays, chemical baths, etc. By simply combing the pet’s hair with the Flea Zapper, fleas are eliminated. Most pets even enjoy this combing action!

Using the Flea Zapper is easy… Simply turn on the comb and run it through the animal’s fur. Whenever the comb’s teeth come in contact with a flea, it will be killed instantly.

The product has been extensively tested and complies with the rigorous ISO 9002 international quality management standard.

To learn more about how InventionHome.com can help you find companies interested in licensing opportunities, please call (866) 844-6512.

Great to Use on Cats!

Great to Use on Cats!Equally Effective on Dogs!

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